Datto: Assist partners to the future of data protection
When she joined Datto in 2013 as director of partner development, No. 1 L the objective of Christine Gassman was to reorganize the partner program more so it was better promoted and partners are encouraged to take full advantage of all its features to drive growth for both themselves and Datto. A leading provider backup, disaster recovery, and business continuity solutions, based in Norwalk Connecticut, Inc. Datto is a channel only provider with more than 8,000 partners worldwide.
Bring to Datto extensive experience of the seller side, reseller and distributor company, Gassman says she has "an appreciation for every aspect of the chain." Although the previous program was complete, Gassman said a number of partners "did not know what level they were, and it was not strongly encouraged. "
what she liked about the program was that existing" rewards for partners to gain entry to higher levels offered not only by income. "And after meeting with partners and spend time in the community, Gassman said she knew the revamped program should continue to "help partners smaller excel not only based on revenue."
Launched in October 2013, partner more now levels "based solely on the amount of data partners provisioned to them in the cloud Datto. "And Datto added a warning to help small partners and partners targeting SMEs. She explains that for every solution sold ALTO, which can be as low as 150 GB of provisioned data, the MSP is credited for 1TB. The goal is to help "small partners who work with SMEs that do not have a lot of data; to help them grow in the edge faster and reap the benefits as Datto partner. In other [partner] programs they could never get into the higher levels "
In addition, Gassman said Datto has invested heavily in the program. Other new benefits include MDF, non-program -revente that allows partners to provide products Datto internally for little or no cost, and no advanced training and postage ( "which partners truly enjoy") to the highest level.
coming
the acquisition of Backupify, a provider of cloud-to-cloud solutions for backup and recovery software-as-a-service (SaaS) applications in December 2014, Datto has a flat complete Platform to protect corporate data no matter where it lives. Gassman said Datto will assess how to incorporate Backupify and its partners in the partner Plus program, which will probably not before the second half of the year.
Gassman, who also manages the partner advisory council, said comments on the acquisition is positive: "All of our partners include SaaS and cloud backup application is very important. Datto in that direction instills confidence that we will be a long term player. We will offer total protection platform data for partners, which is where the company wanted to go. "
Datto also has an ongoing evaluation and testing program available for all partners for its new virtual appliances, ALTO and SIRIS." Datto has always been a hybrid cloud-based solution equipment, "she said. virtual appliances reduce the initial costs of equipment, which can sometimes be an obstacle to the sale, she said. both products were well received by the partners, she added.
in 2015, Gassman said Datto will continue to add functionality loyalty partners at current levels as well as add offers and support activities. significant changes are likely on hold until Backupify is fully integrated.
"the main goal for my business development team to further support our existing partners. We always want to win new partners, but we really want to focus on using the existing partners develop. I encourage existing partners to [take] full advantage of the Partner Plus program and reap all the benefits they can. "
Datto has experienced a growth rate of 5944 percent over the past four years. "Because we are 100 channels per cent," said Gassman, "we all need that growth to our partners, especially the partners who established Datto as the only solution for business continuity."
